Valvoline: A Legacy of Innovation and Automotive Care
Valvoline's history is intertwined with the evolution of the automotive industry. Established in 1866, the company introduced the world’s first branded motor oil and developed strong brand recognition and customer satisfaction ratings over the years across multiple service and product channels. Valvoline (NYSE: VVV) is a global leader in vehicle care powering the future of mobility through innovative services and products for vehicles with electric, hybrid and internal combustion powertrains.
A Storied Past and Present Presence
Valvoline's impact extends across the globe, with sales in more than 140 countries and territories. The company operates and franchises approximately 1,600 service center locations and is the No. 2 and No. 3 largest chain in the United States and Canada, respectively, by number of stores. With solutions available for every engine and drivetrain, including high-mileage and heavy-duty vehicles, Valvoline products can be found at more than 80,000 locations worldwide.
Innovation for the Future of Mobility
Creating the next generation of advanced automotive solutions, Valvoline has established itself as the world’s No. 1 supplier of battery fluids to electric vehicle manufacturers, offering tailored products to help extend vehicle range and efficiency.
Valvoline Instant Oil Change: Convenience and Expertise
Valvoline Instant Oil Change exemplifies this commitment by providing quick, easy, and trusted preventive automotive maintenance. With locations like those on Benner Pike and Whitehall Road in State College, PA, Valvoline Instant Oil Change centers offer timely services that fit busy schedules. These locations are open six days a week, from Monday to Saturday, offering services from 8:00 AM, with slightly reduced hours on Saturdays and closed on Sundays.
- Benner Pike Location: Situated near the intersection of East College Avenue and Benner Pike, close to Macy's, the Benner Pike Valvoline Instant Oil Change serves communities including Bellefonte, Wingate, State College, Centre Hall, Howard, and Boalsburg.
- Whitehall Road Location: Located east of Beaver Stadium near the intersection of West College Avenue and Whitehall Road, next to Round the Clock Diner, the Whitehall Road Valvoline Instant Oil Change caters to residents of State College, Pennsylvania Furnace, Port Matilda, and Boalsburg.
These service centers pride themselves on efficiency, with technicians typically completing a full oil change service in about 15 minutes. Furthermore, customers can often save up to 30% to 50% on non-oil change services compared to dealership prices.
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Community Engagement and Educational Initiatives
Valvoline actively engages with communities through various initiatives, including charitable partnerships and educational programs.
- Supporting Suicide Prevention: Valvoline demonstrates its commitment to social responsibility by supporting Suicide Prevention Month. Top student athletes from Ohio State University and the University of Tennessee encourage everyone to "Protect What Matters" during this important time. Furthermore, Valvoline will provide more suicide awareness training for mental healthcare clinicians throughout Kentucky.
- Valvoline Instant Oil Change and Athletics: Valvoline Instant Oil Change aligns with athletic programs to showcase their commitment to training and expertise. For example, in Boise, Idaho, the Boise State mascot Buster Bronco and the Bronco Spirit Squad hosted a special event at the Apple Street Valvoline Instant Oil Change location.
- Supporting Charitable Causes: Valvoline supports charitable causes by allowing customers to donate at participating Valvoline Instant Oil Change or Great Canadian Oil Change locations.
Career Tech Motor Oil Education Program
Valvoline is dedicated to fostering the next generation of automotive technicians through its Career Tech Motor Oil Education Program. By donating motor oil and resources to high schools and colleges, Valvoline helps students gain hands-on experience and develop valuable skills.
The Career Tech Motor Oil Education Program was expanded to colleges and universities to help drive student interest in automotive technology careers. Valvoline donated more than 7,500 cases of Valvoline NextGen motor oil - valued at approximately $100,000 - to 54 schools and colleges. Participating high schools and colleges use the motor oil in auto technology classes to help train students as they perform oil changes on vehicles serviced through the schools. Many of the schools offer oil changes to teachers, non-profits and others in the community either for free or at very minimal cost.
Recognition and Growth
Valvoline's commitment to quality and customer satisfaction has earned the company numerous accolades. The company ranked first among oil change and preventive automotive maintenance brands and 27th overall. This is the second consecutive year the company ranked first in the automotive services retailer category.
Valvoline continues its accelerated growth toward goal of 3,500 service centers. The 1000th franchise location is operated by Quality Automotive Services, LLC.
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Valvoline at the SEC MBA Case Competition
Valvoline served as the case company for the ninth annual SEC MBA Case Competition, hosted by the Gatton College of Business and Economics at the University of Kentucky. Valvoline provided the participating students with a case study specific to a current business matter. Teams had 24-hours to analyze the situation and offer strategies and solutions to Valvoline executive leaders. Competitors delivered 20-minute presentations to a panel of Valvoline judges, followed by a 15-minute question and answer session.
Preparing for Winter
Valvoline reminds Americans to prepare vehicles for extreme conditions as they brace for cold temperatures and winter storms.
A Comprehensive Portfolio of Products
In addition to motor oil, the Valvoline family of products includes Eagle One appearance products, Car Brite car restoration products, Zerex antifreeze, SynPower performance products, MaxLife products created for higher-mileage engines, and NextGen motor oil created with 50 percent recycled, re-refined oil.
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