Navigating the College Essay Landscape: A Comprehensive Guide to Different Types and Strategies

The college application process can feel overwhelming, and the essay is often the most daunting part. It's your chance to showcase your personality, skills, and experiences beyond grades and test scores. This article provides a comprehensive overview of the different types of college essays you might encounter and offers strategies to help you craft compelling and authentic responses.

The Importance of the College Essay

A college essay is your unique opportunity to introduce yourself to admissions committees who must comb through thousands of applications each year. A well-written and thoughtful essay-reflecting who you are and what you believe-can go a long way to separating your application from the slew of forgettable ones that admissions officers read.

Jennifer Blask, Executive Director for International Admissions at the University of Rochester, puts it beautifully: “So much of the college application is a recounting of things past-past grades, old classes, activities the student has participated in over several years. The essay is a chance for the student to share who they are now and what they will bring to our campus communities.”

Basically, college admission officers are looking for three takeaways in your college essay:

  • Who is this person?
  • Will this person contribute something of value to our campus?
  • Can this person write?

The importance of your college essay depends on a lot of factors, but two of the biggest are the schools you’re applying to, and your academic profile.

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Essays are less important if:

  • You’re applying to “selective” colleges (around a 15-50% acceptance rate) and your academic profile is stronger than other applicants’.
  • You’re applying in-state to large colleges, and/or to less competitive programs (e.g. you live in Sacramento and are applying to UC Riverside as an English major).

Essays are more important if:

  • You’re applying to “highly-selective” aka “highly rejective”) colleges, meaning they have a less than 15% acceptance rate.
  • You’re applying to “selective” colleges (around a 15-50% acceptance rate) but your academic profile isn’t as strong as other applicants’.
  • You’re applying to really competitive programs (for example, engineering and computer science at some schools have way, way more applicants than spots) and/or you’re applying out-of-state to a state school system (e.g. you live in Montana and want to go to school at the University of Washington, and/or you want to study CS at UW).

Primary vs. Supplemental Essays

When applying to colleges, you’ll usually encounter two main types of essays.

  • Primary Essay (Personal Statement): This is the main essay required for most college applications. It’s most often written to address one of the seven prompts announced by the Common App. This is your main story about who you are. This is typically around 500-650 words long (so about a page) and is sent to most (if not all) of the schools you apply to through platforms like the Common Application. Assuming you’re applying via the Common App, the personal statement is likely to be 500-650 words long (so about a page) and many of the colleges you’re applying to will require it.
  • Supplemental Essays: Supplemental essays are secondary essays schools may request to learn more about an applicant. Prompts for these essays are typically provided by the school. These vary widely from school to school. Some colleges may not require any additional essays, while others might ask for two, five, or even more. The length can range from a short 50-word response to a 500+ word essay.

Supplemental prompts can serve many different purposes. Many schools include supplements that ask applicants to explain why they want to attend that college. These prompts help colleges identify students who have a sincere interest in attending and who are likely to be a good fit for the school’s academic and social communities. Some schools feature more creative prompts.

Common Application Essay Prompts

Over 1,000 colleges accept the The Common Application , which makes it easy to apply to multiple schools with just one form. A primary essay is the main essay required for most college applications. It’s most often written to address one of the seven prompts announced by the Common App. The Common Application provides seven prompts for the personal essay, offering a range of topics for students to explore:

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  1. Share your story. Some students have a background, identity, interest, or talent that is so meaningful they believe their application would be incomplete without it. If this sounds like you, then please share your story. Answer this prompt by reflecting on a hobby, facet of your personality, or experience that is genuinely meaningful and unique to you. Admissions officers want to feel connected to you and an honest, personal statement about who you are draws them in. Your love of superheroes, baking chops, or family history are all fair game if you can tie it back to who you are or what you believe in.
  2. Learning from obstacles. The lessons we take from obstacles we encounter can be fundamental to later success. Recount a time when you faced a challenge, setback, or failure. How did it affect you, and what did you learn from the experience? You're trying to show colleges your best self, so it might seem counterintuitive to willingly acknowledge a time you struggled. But overcoming challenges demonstrates courage, grit, and perseverance! That’s why the last piece of this prompt is essential. The obstacle you write about can be large or small, but you must show the admissions committee how your perspective changed as a result.
  3. Challenging a belief. Reflect on a time when you questioned or challenged a belief or idea. What prompted your thinking? Your answer to this question could focus on a time you stood up to others or an experience when your own preconceived view was challenged. Choose this prompt if you have a relevant-and specific!-experience to recount (and reflect on). A vague essay about a hot button issue doesn’t tell the admissions committee anything useful about YOU.
  4. Reflecting on gratitude. Reflect on something that someone has done for you that has made you happy or thankful in a surprising way. How has this gratitude affected or motivated you? Colleges are looking for students with unique experiences that can enhance their future campus community, and this is your chance to share that by recognizing what someone else has done for you. Even though this prompt requires you to reflect on the action of another person, make sure that the focus remains on how the act of kindness impacted you and the way you live your life. This essay should make you and the reader smile.
  5. Personal growth. Just like Prompt #2, the accomplishment or event you write about can be anything from a major milestone to a smaller "aha" moment. Describe the event or accomplishment that shaped you but take care to also show what you learned or how you changed.
  6. What captivates you? Describe a topic, idea, or concept you find so engaging that it makes you lose all track of time. Why does it captivate you? This prompt is an invitation to write about something you care about. (So avoid the pitfall of writing about what you think will impress the admission office versus what truly matters to you). Colleges are looking for curious students, who are thoughtful about the world around them. The "what or who do you turn to when you want to learn more” bit isn't an afterthought-it's a key piece of the prompt. Make sure you explain how you pursue your interest, as well.
  7. Topic of your choice. Share an essay on any topic of your choice. This question might be for you if you have a dynamo personal essay from English class to share or were really inspired by a question from another college’s application. You can even write your own question! Whatever topic you land on, the essentials of a standout college essay still stand: 1.) Show the admissions committee who you are beyond grades and test scores and 2.) Dig into your topic by asking yourself how and why. There isn’t a prompt to guide you, so you must ask yourself the questions that will get at the heart of the story you want to tell.

Types of Supplemental Essays

Individual schools sometimes require supplemental essays. Beyond the personal statement, which is required for The Common App, most schools require college specific supplements. If your student is applying to 10-12 schools, that could mean writing upwards of 30 supplemental essays. Before you and your student freak out about having to write 30 essays, fear not - you will discover that most schools ask a variation of a few different questions. Here are some common types of supplemental essay prompts you might encounter:

  1. "Why This College?" Essay: These essays are looking for details that show in depth knowledge of the school, program curriculum, school life, and how it might be a good fit for your student. Explain why you want to attend this specific school. Be honest and specific when you respond to this question. Avoid generalities like "to get a good liberal arts education” or “to develop career skills," and use details that show your interests: "I'm an aspiring doctor and your science department has a terrific reputation." Colleges are more likely to admit students who can articulate specific reasons why the school is a good fit for them beyond its reputation or ranking on any list. Show that you have done your research by mentioning specific programs, classes, clubs, or opportunities that interest you.
  2. "Why This Major?" Essay: These essays require your student to write about an area they wish to study. Ex: For applicants to Columbia College, please tell us what from your current and past experiences (either academic or personal) attracts you specifically to the areas of study that you previously noted in the application. If you plan to apply to a specialized college or program within a university like Business, Film, Performing Arts, Music, Engineering, you should be prepared for specific questions, requirements and possibly a portfolio supporting your interest. Students need to talk about why they think the program at Chapman would be a good fit for them and explain their interest in the subject.
  3. Community and Background Essays: Ex: Everyone belongs to many different communities and/or groups defined by (among other things) shared geography, religion, ethnicity, income, cuisine, interest, race, ideology, or intellectual heritage.
  4. Extracurricular Activity Essays: Colleges want to know how your students spent time outside of school and how you have been challenged and grown from the experience. Depth and longevity are key. Ex: Please briefly elaborate on one of your extracurricular activities or work experiences. What is an extracurricular activity that has been meaningful to you? Avoid slipping into clichés or generalities. Take this opportunity to really examine an experience that taught you something you didn't previously know about yourself, got you out of your comfort zone, or forced you to grow. Sometimes it's better to write about something that was hard for you because you learned something than it is to write about something that was easy for you because you think it sounds admirable. As with all essay questions, the most important thing is to tell a great story: how you discovered this activity, what drew you to it, and what it's shown you about yourself.
  5. Challenge/Failure Essays: Ex: Describe the most significant challenge you have faced and the steps you have taken to overcome this challenge. How has this challenge affected your academic achievement?
  6. Inclusion/Diversity Essays: Ex: Villanovans are known for “holding doors open” because inclusion is at the core of who we are. Take us on a journey through your background and describe how your life experience has shaped your understanding of the word “inclusion” (250 words).
  7. "Tell Us About Yourself" Essay: The “tell us about yourself” essay prompt is very similar to personal statements, but tend to be more open. In these essays, the school just wants to know everything and anything about you - anything you’d like to talk about. They often tend to be college interview questions, too! For example, an essay prompt Stanford University currently uses is “Virtually all of Stanford’s undergraduates live on campus.
  8. Unique/Oddball Essays: These can be called unique, oddball, or simply weird essay prompts, but they’re all vastly different from the “regular” prompts you’re going to see. They present students with the opportunity to think outside the box and really have fun with their college admissions. The University of Chicago has some ones that are very out there, too - and many are inspired by past students! Here’s one for the 2024-25 UChicago application: “We’re all familiar with green-eyed envy or feeling blue, but what about being “caught purple-handed”? Or “tickled orange”?
  9. Open-Ended Essays: Another type of college essay you might see is just “open ended.” You’re invited to talk about anything you’d like. For instance, the seventh prompt for the 2024-25 Common App is “Share an essay on any topic of your choice. In these cases, you can write about one of the other common types of college essays or write something wholly unique.

Strategies for Writing a Standout Essay

Starting Early and Brainstorming

One of the hardest parts of college applications is writing your college essay - and the most difficult part of the essay is getting started. Even if your college application isn’t due for a few months, an early start gives you time to think about what you’re going to write, write the piece, edit, and rework. Generally, we recommend applicants spend around 20 to 30 hours working on their college essays.

Brainstorming essay topics in the spring of junior year gives an applicant time to explore each prompt and choose the one that stands out to them the most. Applicants should finalize their topic and start writing their primary essay in the summer between their junior and senior year. This allows students to work on and refine their essay without the pressures of juggling school work and extracurriculars.

Whether you have to pick a topic or go with a specific prompt, brainstorming can help you select the best subject for your essay. If you’re struggling to come up with ideas, ask friends, family members, and teachers for suggestions. During the brainstorming phase, applicants can jot down past experiences, consider the impact these moments had on their lives, dig deeper into their interests, and more.

Show, Don't Tell: The Power of Narrative

A great personal statement should take the form of a personal narrative: a story that not only illustrates some of an applicant’s best traits but also sets them apart from other applicants. This writing task is unlike most writing applicants have done before. Unlike most school assignments, which call for analytical, informative, or persuasive writing styles, personal statements require more creative storytelling techniques.

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Therefore, start your essay with an opening sentence or paragraph that immediately seizes the imagination. Starting your essay in a powerful way with a clear thesis statement can often help you along in the writing process.

Authenticity and Uniqueness

Admissions officers are looking for personal statements that are unique and authentic, highlighting what makes the applicant different from others. A college essay is your opportunity to showcase your writing skills and your ability to explain ideas clearly, but also a chance to show why the college should accept you.

Avoiding Clichés and Common Topics

Some essay writers think they will impress committees by loading an essay with facts, figures, and descriptions of activities, like wins in sports or descriptions of volunteer work. They want to know what has brought you to this stage in life. Let the reader know how winning the soccer game helped you develop as a person, friend, family member, or leader. Make a connection with your soup kitchen volunteerism and how it may have inspired your educational journey and future aspirations. Reciting a list of activities is also boring. If you want your essay to stand out, think about approaching your subject from an entirely new perspective. However, such themes are popular for a reason. They represent the totality of most people’s lives coming out of high school.

Common personal statement topics include extracurricular activities (sports or musical instruments), service trips to foreign countries (aka the “mission trip” essay where the author realizes their privilege), sports injuries, family illnesses, deaths, divorce, the “meta” essay (e.g., “As I sit down to write my college essays, I think about…”), or someone who inspired you (common mistake: This usually ends up being more about them than you). While I won’t say you should never write about these topics, if you do decide to write about one of these topics, the degree of difficulty goes way up. What do I mean? Essentially, you have to be one of the best “soccer” essays or “mission trip” essays among the hundreds the admission officer has likely read (and depending on the school, maybe the hundreds they’ve read this year). So it makes it much more difficult to stand out.

Making Uncommon Connections

A boring personal statement chooses a common topic, makes common connections, and uses common language. A stand-out personal statement chooses an uncommon topic, makes uncommon connections, and uses uncommon language.

Examples:

  • Boring personal statement: I want to be a doctor (common topic) because I’m empathetic and I love helping people (common connections) and I really want to make the world a better place (common language).
  • Better personal statement: I want to run a tech-startup (more uncommon topic) because I value humor, “leading from the battlefield,” and stuff that makes me cry (uncommon connections for an essay on this topic), and because my journey to this place took me from being a scrawny 12-year-old kid to a scrawny 12-year-old man (uncommon language).

Important: I’m not saying you should pick a weird topic/thread just so it’ll help you stand out more on your essay. Be honest. But consider this: The more common your topic is … the more uncommon your connections need to be if you want to stand out.

Narrative Structure vs. Montage Structure

At the start of the essay process, I ask students two questions:

  • Have you faced significant challenges in your life?
  • Do you want to write about them?

Because here’s an important qualifier: Even if you’ve faced challenges, you do not have to write about them in your personal statement. I mention this now because, in my experience, many students are under the impression that they have to write about challenges-that it’s either expected, or that it’s somehow better to do so. Neither is true. (And to be sure it’s clear: you do not have to write about trauma in your college essay to stand out.) I’ve seen many, many incredible essays-ones that got students into every school you’re hoping to get into-that had no central challenge.

It’s possible to use Narrative Structure to write about a challenge anywhere on the spectrum, but it’s much, much harder to write an outstanding essay about a weaker challenge. Sometimes students pick the hardest challenge they’ve been through and try to make it sound worse than it actually was. Beware of pushing yourself to write about a challenge merely because you think these types of essays are inherently “better.” Focusing myopically on one experience can sideline other brilliant and beautiful elements of your character.

The two structures:

  • Narrative Structure: Narrative Structure works well for describing challenges. In Narrative Structure, story events connect chronologically.
  • Montage Structure: Montage Structure works well for essays that aren’t about challenges. A montage is, simply put, a series of moments or story events connected by a common thematic thread. Well-known examples from movies include “training” montages, like those from Mulan, Rocky, or Footloose, or the “falling in love” montage from most romantic comedies. Or remember the opening to the Pixar movie Up? In just a few minutes, we learn the entire history of Carl and Ellie’s relationship. One purpose is to communicate a lot of information fast. Another is to allow you to share a lot of different kinds of information. In Montage Structure, story events connect thematically.

Here’s a metaphor to illustrate a montage approach: Imagine that each different part of you is a bead and that a select few will show up in your essay. They’re not the kind of beads you’d find on a store-bought bracelet; they’re more like the hand-painted beads on a bracelet your little brother made for you. The theme of your essay is the thread that connects your beads.

The 5 Things Exercise

One way we’ve seen students find great montage threads is by using the 5 Things Exercise. Essentially, are there 5 thematically connected things that thread together different experiences/moments/events in your life? For example, are there 5 T-shirts you collected, or 5 homes or identities, or 5 entries in your Happiness Spreadsheet. And to clarify, your essay may end up using only 4 of the 5 things. Or maybe 8. But 5 is a nice number to aim for initially.

Understanding What to Expect in Different Majors

One topic many students write about is their academic interests. Understanding what to expect in different majors can help you choose the right program (and school) for you, while also giving you the information you need to write your college application essay.

Don't Forget the Technical Aspects

In reviewing other technical aspects of your essay, be sure that the font is readable, that the margins are properly spaced, that any dialogue is set off properly, and that there is enough spacing at the top. The quality of a college essay is irrelevant if the admissions team can’t read it.

Seeking Feedback and Revising

Ask each reader what they took from the essay and listen closely to what they have to say. Set your essay aside for a few days and come back to it after you’ve had some time to forget what you’ve written. Starting a personal statement early gives applicants more time to review and edit their work with fresh eyes. This new perspective could identify errors an applicant may have previously missed if they edited their essay while fatigued.

Show Personality and Authenticity

Admissions officers want to learn more about who you are beyond grades and test scores. Use your own voice, share meaningful experiences, and be honest about your interests and goals.

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